Marketing and Communications Associate

We’re looking for a generalist marketer to join the early Lakehub Academy team, and help build a revolutionary new free-to-access, diversity, equity and inclusion focused coding school from the ground up.

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Job location

The role requires you to be located in KISUMU

As the Marketing and Communications Associate, you MUST possess:

• Excellent written and verbal communication skills
• Relevant marketing experience either leading or supporting within a marketing function covering social media, PR, content creation and distribution, events etc.
• Strong presentation design and layout skills
• Demonstrable interest in the tech and/or education sectors
• Ability to quickly learn new or unfamiliar technology and products quickly and with minimal supervision
• Ability to work with all levels of staff across the organisation
• Sensitive and efficient stakeholder management and reporting skills
• A collaborative approach where you’re comfortable rolling up your sleeves and getting into whatever needs doing most
• Good analytical and problem-solving skills alongside high emotional intelligence
• A passion for tackling inequality in the tech sector and broader society
• Proactive, resourceful and entrepreneurial
• Work-ready English language 

Reporting to the CEO, and working regularly with the Head of Ops regarding student related activity, the Marketing Associate will be a generalist marketer who’s excited to grow the business’s marketing function, engaging with prospective and current students and spreading the message of 01 Network of school to relevant audiences.

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This will include:

• Leading on Lakehub Academy marketing efforts e.g. social media (inc. paid social), copywriting, press releases and press engagement, student attraction event planning and execution.
• Ownership of the Lakehub Academy CRM to manage the upkeep and input of data (MQL, partner data, and student signups) ensure channel communications are tracked against individual records.
• Working directly with marketing partners e.g. agencies and freelancers, liaising between the school operations team and external stakeholders.
• Supporting student acquisition and retention initiatives e.g. promoting and supporting the operation of open days, hackathons and other campus activities.
• General marketing ops support e.g. working with the Head of Operations on student onboarding, tracking diversity metrics, integrating the marketing function into all business processes
• Working with corporate and community partners e.g. helping with business development, partner acquisition and account management